HEARSAY SYSTEMS DEEPENS SALESFORCE CRM INTEGRATIONS TO IMPROVE FINANCIAL SERVICES-FOCUSED CUSTOMER EXPERIENCES; ANNOUNCES INVESTMENT FROM SALESFORCE VENTURES
Salesforce CRM integrations have been driving the last mile customer experience management demands for various industries. In a major announcement from the Salesforce economy, last-mile CDP company for the financial services Hearsay Systems has announced a strategic Salesforce partnership. The new-age CDP – Cloud CRM partnership will further empower Marketing and Customer Communications executives in handling complex interactions with users.
The Salesforce-based CX Management integration is expected to boost Hearsay Systems’ product line, enabling the Product Management team to drive actionable data insights and allowing critical field-level interactions to be automatically captured in CRM and CDP systems.
WHY HEARSAY CHOSE SALESFORCE?
Salesforce is one of the most preferred Marketing and Commerce Cloud platforms. In recent time…